TERMINOLOGY — canonical slugs (Wattles)

Canonical slug table for this KB. Concept notes in concepts/ are named by these
slugs. Seeded from the recurring capitalized terms of The Science of Getting
Rich
(Wattles capitalizes his key concepts: Certain Way, Formless Substance,
Thinking Stuff, Increase). The "do not flatten to" column is mandatory — the
whole point of the book is that these are metaphysical claims, not motivational
slogans, and the popular reception flattens them.

EN term (Wattles' form) canonical slug RU working form do not flatten to
the Certain Way opredelyonny-sposob определённый способ «позитивное мышление» (мем)
Formless Substance / Original Substance bezformennaya-substantsiya бесформенная субстанция, первовещество «энергия вселенной» (эзо)
Thinking Stuff / Thinking Substance myslyashchaya-substantsiya мыслящая субстанция «подсознание»
the creative vs the competitive mind tvorcheskiy-um-protiv-konkurentnogo творческий ум против конкурентного «мышление изобилия» (коуч-жаргон)
gratitude / the Law of Gratitude blagodarnost благодарность «аффирмации»
the clear mental image chetkiy-mentalny-obraz чёткий ментальный образ «визуализация желаний» (мем)
faith and purpose vera-i-tsel вера и цель «вера в себя» (бытовое)
acting in the present deystvie-v-nastoyashchem действие в настоящем «жить моментом» (гедонизм)
efficient action / each day's work effektivnoe-deystvie эффективное действие «продуктивность» (тайм-менеджмент)
Increase / use value vs cash value priumnozhenie приумножение, польза против цены «win-win» (переговорный термин)

Notes on flattening

  • the Certain Way is Wattles' name for an exact causal discipline of thought
    and action (sgr.2.2, sgr.15.8), not an attitude. Do not reduce it to «think
    positive».
  • Formless / Thinking Substance is a monistic ontology Wattles traces to
    Descartes, Spinoza, Hegel, Emerson (Preface): "One is All, and that All is One".
    Do not reduce it to a vague "universe".
  • creative vs competitive mind is the ethical hinge: "You are to create, not
    to compete for what is already created" (sgr.5.26). It is not the modern
    "abundance mindset" slogan; it carries a specific anti-plutocratic argument.
  • Increase is a technical term: giving more in use value than you take in
    cash value (sgr.6.1). Not the negotiation "win-win".

Every SGR unit is period: single_work (Wattles wrote SGR in one register; there
is no early/late split within this corpus).